Yessenia García-Lebrón
President/Owner

In 2016, I founded HOLA: Helping Organizations Leverage Audiences, a bilingual communications and marketing agency.  One of my goals with HOLA is to help clients reach the Latino/Hispanic community in a bilingual/bi-cultural manner, create bilingual rich content, and develop their social media marketing journey.

Previously, my career included working for local and national organizations such as Big Sisters of Philadelphia, CONGRESO de Latinos Unidos, Temple University, WHYY public radio and television, and the Law School Admission Council. In my last role, I was project lead for the DiscoverLaw.org website, managing its content, branding, analytics, social media platforms, and overall marketing and social media strategy. After 10 years of success in that role, I decided to start an agency and use my expertise to help other businesses grow.
 
During my free time, I volunteer for Appel Farm Arts and Music Center and the Hispanic Leadership Alliance of New Jersey. I have also volunteered with Mashable’s Social Media Day NJ. In addition, I have been a guest Tweeter for the Philadelphia Latino Film Festival, Mural Arts Philadelphia, and the Hispanic Leadership Association of New Jersey. I am a graduate of Chestnut Hill College (when it was all female) and Temple University (still co-ed). 

Let's connect!

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